How to Download Store Stylist's Complete Merchandising & Design Guide DOC
Gain valuable information and find inspiration from this complete guide, written by an industry expert. She has compiled all of her knowledge which covers all branches of retail including; visual merchandising, retail experience design, retail management, interior design, window displays and styling. You will be able to easily implement this information and learn to influence customer behavior which will dramatically change the way your customers shop. You will see an increase in sales, deliver a seamless shopping experience and create the right look for your store. Store Stylist is devoted to inspire and give you all the information needed to create an amazing shopping experience. The following topics and more will be covered in the guide:Branding Inspiration- Influencing the store atmosphere and setting the tone for your brandPlanograms- Store layout influencing how shoppers navigate the store & psychology principlesWindow Display Props- Everything you need to create a successful window displayWindow Display Inspiration- Check out what's trending in window designIn store marketing- Get ideas for everything, from events to marketing campaigns Retail experience- The effect of the senses such as; music, scents and colorsRetail Fixtures- Shop the most stylish retail interior essentials Retail Merchandising- Techniques and industry standards to merchandise your store effectively Fashion Merchandising- Translating trends into your in-store marketing strategy in order to promote apparel sales through conceptualizing amazing promotional campaignsPlanograms- Store layouts which influence how shoppers navigate the store & psychology principlesRetail Experience- Effects of sensory elements in a retail space and the experiential side of interacting with a brand Marketing- Strategies and a series of activities to promote the sales of products as well as helping generate interest and spread brand awarenessRetail Merchandising- Techniques and industry standards to merchandise your store effectively and push salesVisual Merchandising- Designing a retail store that will inspire, educate, and grow your brand imageWindow Displays- Express your stores unique style and use it as a marketing tool to communicate your brand image such as a billboard
